Tag: iPad

  • On Apple’s new new iPad

    On Apple’s new new iPad

    This week, Apple announced a few new or updated products via press release. One of those was a brand new iPad model. Known only as iPad, it’s an update to the 9.7-inch iPad model but staying below the new Pro line in terms of functionality.

    There’s been some confusion as to the iPad’s name, as well as Apple’s approach to its design and price. But if we take a moment to analyze its name, I think we can put the rest of the details into place.

    Apple is calling this simply iPad. Specifically, it shows up as iPad (5th Generation) ((For instance, in the list of supported devices for the new Clips app.)) on Apple’s site, which is leading to issues on Wikipedia, as the iPad Air was unofficially known as the 5th generation iPad. Why is Apple calling it the 5th generation iPad?

    Ultimately, I think we can consider the iPad itself having ended as a product line with the 4th generation iPad. When a new 9.7-inch iPad model debuted in 2013, it came with a new name: the iPad Air. This began a new line of Air model iPads. These models kept pushing the envelope forward in terms of weight, thinness, and power. I still think the iPad Air 2 is a very capable iPad, even if Apple no longer advertises it on their website.

    Apple's two iPad Pro models
    Apple’s two iPad Pro models

    That said, the iPad Pro line is yet another new line of iPads. The fact that the iPad Pro 9.7-inch model happens to have identical dimensions to the iPad Air 2 just shows the evolution of that sleek, powerful design.

    With the Pro moniker, Apple is clearly targeting the iPad Pro towards those wanting to do more with their iPad. Looking to do serious work? Here’s an iPad that also supports a convenient Smart Keyboard and state-of-the-art Apple Pencil.

    The iPad (4th Generation), the predecessor to the iPad (5th Generation)
    The iPad (4th Generation), the predecessor to the iPad (5th Generation)

    What about the consumer? That’s where the iPad (5th Generation) comes in. This iPad isn’t a new Air model. This isn’t related to the Pro models at all. Instead, this is the follow-up to the iPad 4. As such, it’s able to get away with a few things.

    First, we can revert to the design of the iPad Air. Sure, it means the iPad is thicker than the Air 2. But it still is a great size and, more importantly, is still close to 1 pound in weight. That makes this iPad one you can hold for a longer period of time than the iPad 4 (or older).

    This older design also shows up when we look at the various technologies used in the iPad (5th Generation). The display is still of Retina quality, but it lacks the anti-reflective material that’s built into the latest iPads. We also see Apple resorting to the older antenna bands for the LTE models.

    However, despite having some older technologies in this new model, they can also throw in some very capable internals. The A9 chip, while technically over a year old, is still more powerful than what’s in any other consumer-targeted iPad model. This puts it on par with the iPhone SE, another iOS device considered to be for those looking at a more price-friendly option.

    This leads me to the second point: price. Because Apple is using a mix of older technologies and designs along with semi-newer chipsets (which, as a volume purchase, likely cost less the more Apple integrates them into products), they can also release this iPad at an amazing price: $329 for 32GB. That’s the lowest any new 9.7-inch iPad model has ever sold for.

    The lower price leads me to two conclusions:

    1. Apple is going to create two tiers of iPads like they’ve done for years with the MacBook line. The average consumer will go for a powerful-but-not-too-powerful MacBook, while professionals will grab the MacBook Pro. Similarly, the iPad line will be what most consumers will need. And at a new lower price point, there’s very little reason for someone to get one of these iPads, especially as an upgrade from an older model.
    2. The iPad Mini will never again have the top-of-the-line specs. Right now, the only iPad Mini left in Apple’s lineup is the iPad Mini 4. The only configuration is a 128GB model for $399. I still think the iPad Mini line has a place with certain audiences, but at best it will share the same specs as the new consumer iPad line. At worst, it will disappear completely.

    Overall, this new iPad will be a very positive thing for Apple. The lower price should bring in new iPad owners, as well as move those with anything older than an iPad Air 2 to upgrade.

  • Limiting Distractions: Notifications

    Sometimes, especially if you’re like me, you’ll be on a roll when it comes to work, perhaps figuring out a program you’re working on, when you suddenly get interrupted. And just like that, your mental focus is gone. What were you doing? You’ll figure that out after a few minutes.

    Notifications can sometimes be that interruption. Sure, it may be cool to have your iPhone docked next to your computer. But if the constant comments on Facebook are distracting you, is that a good thing to keep in sight?

    The better question: are you in control of your device, or is it in control of you?

    While I’m not one to disable all of my notifications ((Yet)), as some have done, earlier this week I started disabling notifications that I had set up for some time. In particular, anything with a social element has been muted. My iPhone and iPad no longer have permission to display notifications, play sounds, or show a badge icon. In short, if I want to know what’s going on there, I’ll find out when I manually check those platforms.

    Even if you’re a heavy Twitter user, is there any reason why you need to be disturbed with every mention? Is something so urgent that a social media message should disrupt your life? I’m doing my best to say no to those questions. My iOS devices are useful. To me. They respond to what I want to use them for. And that’s how this relationship will stay.

  • Why You Shouldn’t Buy the iPad 2 (and Why You Should Be Glad Apple Still Sells It)

    Why You Shouldn’t Buy the iPad 2 (and Why You Should Be Glad Apple Still Sells It)

    On October 22nd, 2013, Apple announced updates to some of their products. Along with the release of OS X Mavericks, their latest version of their desktop operating system, they also announced new versions of iLife and iWork applications for iOS, OS X, and iCloud. New MacBook Pros were also announced.

    The expected items, though, were a pair of new iPads. The iPad mini was given a much needed Retina display, while the full size iPad was upgraded and became the new iPad Air, a thinner and lighter 9.7″ iPad. Both of these updates were expected due to news leaks over the past few weeks and were welcomed with open arms.

    The Shocker

    However, there was a bit of a surprise when it came to what the new iPad line-up now consisted of. Both of those new iPads would be the premium product, while older versions remained on sale. That has been Apple’s MO with iPhones and iPads for years. Yet, while last year’s breakthrough iPad mini made sense to keep in the line-up, the iPad 2 seemed out of place. Why would Apple keep selling this 2.5 year old iPad, one that doesn’t even use the latest Lightning connector?

    Screen Shot 2013-10-25 at 2.08.39 PM
    Apple’s current iPad line-up

    For one, it apparently still sells very well. For many people, the iPad 2 provides everything that a person might need or even want from a tablet. Technophiles may not show any interest in it, but anyone that isn’t tech-savvy who is looking for their first tablet would be more than happy with a new iPad 2. ((iPad 2 owners may feel differently when comparing their tablet performance on iOS 7 versus what they used to have on iOS 6, but new customers undoubtedly wouldn’t notice. ))

    Second, by leaving the iPad 2 in the line-up, it gives consumers an option for an iPad that still supports the 30-pin connector and the massive amount of accessories that were created for that connector. But is this a big enough reason for people to buy an iPad 2 when, for $100 more, they can get the new iPad Air?

    The iPad 2 was great when it was released. But lacking a Retina display and still using the old 30-pin connector (plus the A5 chip that doesn’t keep quite up to speed with its modern breathren) makes it a poor choice from the current iPad line-up. For identical specs, you can pay $100 less and get the iPad mini. The screen may be smaller, but you’re getting a thinner form factor AND a device with more functionality ((iOS 7 on the iPad mini supports Airdrop, for example, though on the iPad 2 it does not.)) than the older iPad 2.

    Add to this the fact that, on Apple’s own website, you can find refurbished 4th generation iPads available for $379. Yes, you can get a newer iPad from Apple’s own website for less than the iPad 2. But if newer models can be purchased for less than $400, why would you want to buy an iPad 2?

    Screen Shot 2013-10-25 at 2.22.40 PM
    You can get a newer iPad straight from Apple for less than a new iPad 2!

    This is why I say you shouldn’t buy an iPad 2. If you have the $399 to spend on it, why not get a newer model? Even the next newest model, the 3rd generation iPad, had a Retina display. While you would still be sporting the larger connector and an older body style compared to the iPad Air, you’d also have a capable tablet with a higher resolution screen.

    Even if you don’t buy an iPad 2, however, there’s reason to be happy Apple still sells it. Why is that?

    Product Longevity

    Don’t you hate buying a product when, months later, it seems like your relatively new purchase is obsolete? Thankfully, while Apple continues to iterate and innovate with hardware, much of the capabilities of their devices come from within the silicon.

    iPhone 3G customers may recall a time when their iPhones could not do the now common task of copy-and-paste. Yet, a software update (iOS 3) brought that feature, and others, to their iPhones. They may not have had the latest processor or camera specs, but those iPhone owners were able to get improved use from their devices.

    Similarly, Apple has a fairly good track record of supporting older iOS devices. And each time Apple continues to sell an older generation model, (( For example, Apple continued to sell the iPhone 3GS and iPhone 4 when the iPhone 4S was launched.)) they also permit the latest iOS software to run on it, albeit with some features likely not supported. ((This isn’t just a matter of Apple wanting people to upgrade. Sometimes, the features introduced simply can’t be supported on older hardware without degraded performance. Apple’s goal is not to just pack in features but to give a great user experience. At times, this means some devices can’t get every new feature.)) When the iPhone 4S launched, iOS 5 was also released. The iPhone 3GS, still being sold at the time, was able to get that software update. Neither it nor the iPhone 4 had the ability to use Siri. Yet, each phone still found extended use by its owners. ((The iPhone 3GS went on to support even the latest version of iOS 6. Thus far, iOS 7 is supported on devices as far back as the iPad 2 and iPhone 4)) Likewise, when iOS 7 was announced this past June, Apple was still selling the iPhone 4. iOS 7 was installable on those older devices, even though Apple removed them from their line up at their iPhone event in September.

    The iPad 2 may not be the wisest choice for buying a new iPad. Yet, the fact that Apple is still selling it means that, quite likely, unless new iPads are announced in the spring, the iPad 2 could possibly support iOS 8. Even if it doesn’t, there’s a good chance the third generation iPads and newer will support it. And as iPad and iPhone hardware matures, it’s likely we’ll see more and more generations of iOS devices supporting newer versions of IOS. They may not have the hardware to support all of the latest features ((Touch ID, 120 fps HD video recording, etc)), but they’ll remain up to date nonetheless.

    But for any iOS device owners who have purchased an iPhone or iPad in the past 2 years, you’ll be okay using your device for at least another year with updates galore. If Apple will support a device from March 2011, yours should be supported, too.